Is their spec ad for Johnnie Walker best student work ever?
Their work has been called the possible best student work ever by Adweek and it has quickly spread across the world. In writing the video "Dear Brother" has in less than two days been viewed more than 150 000 times at Youtube.
Two German guys, Daniel Titz and Dorian Lebherz have made a haunting Johnnie Walker spec ad with an incredibly strong punch line.
Both Titz and Dorian are studying at the Film Academy of Baden-Württemberg and hoping to make it big in the ad business. The school produced the film titled ”Dear Brother” and the two students are the directors.
”We wanted to create an emotional film that tells the story of two brothers that go back to the most important places of their youth. We love to connect emotional storytelling with great cinematic pictures. So we followed the two brothers on the paths of their youth through the Scottish highlands. We tried to integrate the brand. The story itself is based on the message ’Keep Walking’” Dorian Lebherz says to Adweek.
See the video here:AdweekDear BrotherDaniel TitzDorian Lebherz